Tips from Lisa Frank, Survivor and Tour de Pink Co-Founder

  • Don't be afraid to ask. A YSC colleague once told me she did not think it was possible to raise the minimum fundraising requirement. I told her to take out her address book and print labels as if she were sending holiday cards to mail a personal letter to everyone she knew. YSC has a great checklist to ensure that you Ask Everyone
  • My friend then wrote about her personal experience with cancer and sent her story to everyone on the list and raised over $3,000, surpassing her goal! You can do the same! Share your own personal story - make it moving but upbeat. You want people to feel for you and open up their wallets. YSC has template letters to help you get started. 
  • Many of your donors are not aware of matching donations. When you ask for donations, add a note having them ask their employer if they can apply for a matching gift. YSC has easy to share instructions on matching gift donations. 
  • Get Creative! Plan an event, create, bake or purchase something to sell. Call my friends at Team Tour de Pink to brainstorm a great fundraising idea at 484-608-6001. YSC provides 101 Fundraising Ideas that will help you find the perfect fundraiser for you!